The IBM Mobile Web Push training course will demonstrate how to access and create a campaign using the IBM Mobile Web Push console. IBM Mobile Web Push allows marketers to influence and inform their mobile audience in innovative ways, delivering tailored messages to users as you navigate through mobile, tablet, and desktop websites. Web push notifications are dynamically triggered for display on mobile websites based on the actions of the visitors. Mobile Web Push offers built-in features to display rich and practical web notifications tailored to iOS and Android users.
By attending IBM Mobile Web Push workshop, delegates will learn to:
- Explain the Campaign Manager workspace and how to create QA versus Production Workspaces
- Create a basic campaign
- Set Message Content including body type, message flexibility (full html control) and custom data (JSON)
- Set the Content Experience such as maximum user views
- Select the Audience site occurrence and vehicle
- Set Triggers and Rules to display campaigns including view counts, session start location and user location
- Create Triggering Events such as abandoned cart
- Review the campaign, Save and Publish
- Review the performance report
This IBM Mobile Web Push class is designed for Sales, Technical Sales, IBM Business Partners, Services, Global Business Services, and Marketers.