Adobe Marketo - Essentials

( Duration: 2 Days )

In Marketo - Essentials training course, you will learn how to use the core features of Marketo Engage to attract and engage your audience. In this course, you will learn how to automate your marketing efforts through batch and trigger email deployments, nurture initiatives and other marketing programs that deliver personalized messages based on your audience's attributes and behavior. You will also gain experience in creating reports to analyze your marketing efforts.

The Marketo - Essentials workshop is ideal for:

  • Marketers who are new to using Marketo Engage or who have never had formal Marketo training.



Create and send an email to a list of imported people


Create and send an email to a dynamic list


Set up an email A/B test


Create a dynamic email based on segmentation rules


Nurture prospects as they enter the database


Created a gated content initiative using a form, landing pages and an auto-email


Automate and measure the success of your initiatives


Report and analyze on your marketing efforts

Encarta Labs Advantage

  • One Stop Corporate Training Solution Providers for over 4,000 Modules on a variety of subjects
  • All courses are delivered by Industry Veterans
  • Get jumpstarted from newbie to production ready in a matter of few days
  • Trained more than 50,000 Corporate executives across the Globe
  • All our trainings are conducted in workshop mode with more focus on hands-on sessions

View our other course offerings by visiting http://encartalabs.com/course-catalogue-all.php

Contact us for delivering this course as a public/open-house workshop/online training for a group of 10+ candidates.