EncartaLabs

Adobe Campaign Classic - Manage Offers

( Duration: 1 Day )

In Adobe Campaign Classic - Manage Offers training course you will learn how to manage offers in Adobe Campaign Classic. This course helps Business Users, Marketers, Marketing Specialists, and IT Support Staff to deploy persnalized offers, manage communications, and analyze results. Through hands-on exercises, attendees will learn how to create and deliver offers, simulate offers, and review the results.

By attending Manage Offers in Adobe Campaign Classic workshop, attendees will learn to:

  • Explain the capabilities of Adobe Campaign Interaction
  • Explain the terminologies used in Adobe Campaign Interaction
  • Describe the Adobe Campaign Interaction Architecture
  • Explain the process for delivering offers in Adobe Campaign Interaction
  • Explain delivering an offer on an outbound channel
  • Create and send offers
  • Send multiple offers
  • Explain the simulating and tracking of offers

  • Working knowledge of Design and Orchestrate Marketing Campaigns in Adobe Campaign Classic

Business users, Marketers, Marketing Specialists and IT Support Staff.

COURSE AGENDA

1

Adobe Campaign Interaction: Overview

  • Adobe Campaign Interaction: Capabilities
  • Adobe Campaign Interaction: Terminology
  • Adobe Campaign Interaction: Architecture
  • Environment
  • Operator Profiles
  • Delivering Offers: Process
2

Delivering an Offer on an Outbound Channel

  • Managing the Offer Catalog
  • Offer category
  • Creating Offers
  • Approving and Delivering Offers
  • Offer Delivery
3

Simulating and Tracking Offers

  • Simulating Offers
  • Simulation scope
  • Simulation Tracking
  • Tracking Offers
  • Offer Proposition
  • Offer Analysis Report

Encarta Labs Advantage

  • One Stop Corporate Training Solution Providers for over 4,000 Modules on a variety of subjects
  • All courses are delivered by Industry Veterans
  • Get jumpstarted from newbie to production ready in a matter of few days
  • Trained more than 50,000 Corporate executives across the Globe
  • All our trainings are conducted in workshop mode with more focus on hands-on sessions

View our other course offerings by visiting http://encartalabs.com/course-catalogue-all.php

Contact us for delivering this course as a public/open-house workshop/online training for a group of 10+ candidates.

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