EncartaLabs

Adobe Reports & Analytics User

( Duration: 3 Days )

In Adobe Reports & Analytics User training course Participants will learn the reporting interface and navigation work, to run reports to get the answers they are looking for, and how to configure reports for effective decision-making. They will learn to distribute reports, create useful dashboards and segment data so that they get the right information to the right people at the right time.

Adobe Reports & Analytics User Program will help Participants leverage Reports & Analytics to maximize the web site goals and conversion by:

  • Understanding the Web site conversion process
  • Customizing reports to answer business questions
  • Automating report delivery throughout Participants organization
  • Understanding how reports fit into the conversion process
  • Segmenting data to discover new insights

Anyone using Reports & Analytics to create, customize, analyze and distribute reports to optimize their Web site will benefit from this workshop.

COURSE AGENDA

1

Introduction to Web Analytics

2

Reports & Analytics Basics

3

Exploring the Interface

4

Calculated Metrics

5

Visitor Acquisition Reports

  • GeoSegmentation, Technology and Visitor Profile Reports
6

Visitor Activity and Content Consumption Reports

  • Site Content, Video and Mobile Reports
  • Path and Product Reports
7

Visitor Retention and Growth

8

Segmentation and Breakdowns

9

Adding Context to Reports

10

Distributing Reports

11

Dashboards

12

Learn the Fundamentals of Reports & Analytics

13

Understanding Key Business Requirements (KBRs)

14

Understanding Key Performance Indicators (KPIs)

15

Analyzing Traffic, Conversion and Path reports

16

Breaking down and Segmenting Reports

17

Calculated Metrics

18

Creating and Managing Dashboards

19

Creating Targets and Calendar Events

20

Saving and Sharing Reports

Encarta Labs Advantage

  • One Stop Corporate Training Solution Providers for over 3,500 Modules on a variety of subjects
  • All courses are delivered by Industry Veterans
  • Get jumpstarted from newbie to production ready in a matter of few days
  • Trained more than 20,000 corporate candidates across india and abroad
  • All our trainings are conducted in workshop mode with more focus on hands On

View our other course offerings by visiting www.encartalabs.com/course-catalogue

Contact us for delivering this course as a public/open-house workshop for a group of 10+ candidates at our venue

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