EncartaLabs

Adobe Reports & Analytics Implementation

( Duration: 4 Days )

Adobe Reports & Analytics Implementation training course is designed to give Participants the information they need to implement Reports & Analytics on their site using JavaScript. They will learn to take business requirements, translate them into an implementation solution, and code them on the page. Topics include Traffic Variables, Conversion Variables, Configuration Variables, Processing Rules, JavaScript plug-ins, troubleshooting implementations, data manipulation tools, advanced Reports & Analytics tools, and your role as a technical lead.

At the conclusion of the Adobe Reports & Analytics Implementation workshop, Participants will be able to map specific business requirements to Reports & Analytics variables and functions and then deploy that solution on a Web site. In addition, they will be able to:

  • Know the purposes, functions and limitations of specific variables and features
  • Recognize the relationships between variables and their impact on reports
  • Determine which functions and features will best solve specific business needs
  • Implement and validate advanced code deployment on a development Web site
  • Identify and correct errors in implemented code through troubleshooting exercises

Adobe Reports & Analytics Implementation class assumes that you have a working knowledge of programming principles.

  • Basic conditions
  • Client-side (JavaScript) logic
  • Include Files
  • Server-side logic
  • Variables

This workshop is specifically designed for Adobe customers who function as the technical lead. The technical lead is the individual within the organization who is responsible for translating their clients’ business requirements into specific Reports & Analytics variables and functions, as well as managing the deployment of Reports & Analytics code on their Web sites.

COURSE AGENDA

1

Reports & Analytics Code

2

The Reports & Analytics Interface

3

Implementation Overview

4

Key Business Requirements and Key Performance Indicators

5

Configuration Variables

6

Dynamic Tag Management

7

Traffic Variables Overview

8

Page Naming

9

Other Standard Traffic Variables

10

Custom Traffic Variables Traffic Features & Functions

11

Predefined and Custom Events

12

Conversion Variables

13

Purchase Confirmation Page

14

The Campaign Variable

15

Custom Conversion Variables Conversion Features & Functions

16

Data Manipulation Components

17

Processing Rules

18

Mobile Site Tracking

19

Site-based Implementation Considerations

20

Data Import Tools

21

Data Export Tools

22

Validation and Troubleshooting

23

Effective Implementation Practices

Encarta Labs Advantage

  • One Stop Corporate Training Solution Providers for over 3,500 Modules on a variety of subjects
  • All courses are delivered by Industry Veterans
  • Get jumpstarted from newbie to production ready in a matter of few days
  • Trained more than 20,000 corporate candidates across india and abroad
  • All our trainings are conducted in workshop mode with more focus on hands On

View our other course offerings by visiting www.encartalabs.com/course-catalogue

Contact us for delivering this course as a public/open-house workshop for a group of 10+ candidates at our venue

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