EncartaLabs

Adobe Reports & Analytics Advanced Features and Tools

( Duration: 2 Days )

Adobe Reports & Analytics Advanced Features and Tools training course will teach Participants to identify and act on important segments on their site by understanding how to use advanced features and tools to create actionable data. They will learn to create and monitor campaigns in Reports & Analytics. They will also learn to integrate their Reports & Analytics data with data external to their Web site in order to understand their business from end to end.

Adobe Reports & Analytics Advanced Features & Tools workshop opens the doors to complex data analysis and custom reporting techniques. This Program dives deep into reporting features, enabling Participants to receive custom information on visitors and customers.

Reports & Analytics experts will help them leverage this powerful tool by providing insight into the following areas:

  • Monitoring and measuring marketing efforts
  • Maximizing Web site activity
  • Understanding and maximizing conversion
  • Segmenting visitors
  • Tailoring development efforts
  • Discovering hidden insights and unique trends
  • Exploring advanced data relationships

  • Participants should attend the Reports & Analytics User Training or have significant experience with Reports & Analytics prior to attending this Program.

Adobe Reports & Analytics Advanced Features & Tools class is designed for experienced Reports & Analytics users, typically administrators and analysts.

COURSE AGENDA

1

Program Introduction

2

Segmentation Overview

3

Campaign Management

4

Classifications

5

Custom Variables and Reports

6

Creating and Combining Multiple Report Suites

7

Server-side and Client-side Data Manipulation

8

Marketing Channels

9

Report Suite and Company Settings

10

Report Builder

11

Data Sources

12

Data Connectors

13

Advanced Segmentation Tools

14

A/B and Multivariate Testing

15

Taking Action: Avoiding Analysis Paralysis

16

Project: Putting It All Together

Encarta Labs Advantage

  • One Stop Corporate Training Solution Providers for over 3,500 Modules on a variety of subjects
  • All courses are delivered by Industry Veterans
  • Get jumpstarted from newbie to production ready in a matter of few days
  • Trained more than 20,000 corporate candidates across india and abroad
  • All our trainings are conducted in workshop mode with more focus on hands On

View our other course offerings by visiting www.encartalabs.com/course-catalogue

Contact us for delivering this course as a public/open-house workshop for a group of 10+ candidates at our venue

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