The Adobe Campaign Classic - Essentials training course will introduce the Campaign Classic client console and the User Interface (UI) of Campaign Classic. You will also learn how to manage recipient data, create a campaign, segment the recipient data, prepare deliveries, send a campaign, send recurring and retargeting campaigns, and send a direct mail delivery.
By attending Getting Started with Adobe Campaign Classic workshop, delegates will learn to:
- Explain the features and capabilities of Campaign Classic
- Navigate through the Campaign Classic UI
- Access the Campaign Classic client console
- Create a plan, program, and campaign
- Add a recipient and send a delivery
- Create a campaign to target recipients
- Explain Delivery workflow activities
- Create a campaign and compose personalized content for a delivery in the campaign
- Send a campaign
- Send a recurring birthday campaign
- Send a retargeting campaign
- Create basic reports
- Explain different communication channels in Campaign Classic
- Send a direct mail delivery
- None
Business Management, Executives, Project Management, Consultants & Business Analysts